Today In Pop Culture: The Fillmore East Opens
Published on March 7th, 2016 in: Music, Retrovirus, Today In Pop Culture |Bill Graham was a rock and roll man, a promoter with a feel for the underground. He knew which bands were going to be hot and how to get their music out to their fans. He opened the famous nightclub, the Fillmore, in San Francisco. That venue, along with Graham’s promotion skills, were instrumental in the success of the Grateful Dead.